With the weather we’ve been having recently it may not feel like it, but Spring is finally upon us! With renewal and rejuvenation on your customers’ mind as we enter into a new season, Spring will be a peak period for your spa.

With a full diary of appointments, now is the time to focus on maximising how much each customer spends with you, so check out our tips below for some Spring voucher marketing inspiration!

 

Upsell Your Customers

Identify customers that come in regularly for the same treatment and offer them a voucher for a new treatment that they haven’t tried before.

Customers will be more likely to take advantage and treat themselves during Spring, and after trialling once they may go on to purchase the treatment again in future.

Start your FREE 15 day iVoucher trial here.

 

Encourage Group Bookings

Group bookings are lucrative and a great opportunity to find new regular customers. Groups will often book in Spring – hen parties will be arranging spa days in the run-up to weddings, families will book together for Mother’s Day, etc.

A voucher such as ‘Free glass of prosecco upon arrival for parties of 4 or more’ is an inexpensive promotion to run, helps you to stand out from the competition, and gives you the opportunity to turn new faces into regular customers.

Start your FREE 15 day iVoucher trial here.

 

New Customers

With Spring being a time for new beginnings, you may see an influx of new customers walk through the door trying your services for the first time.

Be sure to collect their customer information such as email address, telephone number, etc. so that you can market to them in the future and turn them into regular customers for your spa.

Start your FREE 15 day iVoucher trial here.

 

Avoid Discounting

As Spring is a peak season for spas, any discounting that you do should be reserved for large bulk bookings only, such as ‘Buy three treatments together and get the fourth one free’.

If you are looking for new customers this Spring, one way to find them without having to heavily discount your services is by partnering with a local hotel to offer a combined package, e.g. ‘Overnight stay with facial and massage for £149’.

Start your FREE 15 day iVoucher trial here.

 

Find customers, make sales & reward loyalty, all through the power of vouchers. Start your FREE 15 day trial today at www.ivoucher.com.